Effective Date: March 31, 2026

Autotierra (“we,” “our,” or “us”) is committed to protecting the privacy and personal information of our customers, website visitors, and users of our services. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you engage with our car rental services, website, and related offerings.

1. Information We Collect

We may collect personal and non-personal information in a variety of ways, including when you make a reservation, rent a vehicle, visit our website, or contact us.

  • Personal Information
  • Full name
  • Date of birth
  • Driver’s license details
  • Contact information (phone number, email address, mailing address)
  • Payment information (credit/debit card details, billing address)
  • Insurance information
  • Emergency contact details
  • Non-Personal Information
  • IP address
  • Browser type and version
  • Device information
  • Website usage data (pages visited, time spent, referring URLs)
  • Location data (if enabled through your device)

2. How We Use Your Information

Autotierra uses your information to:

  • Process and manage vehicle reservations and rentals
  • Verify identity and eligibility to rent a vehicle
  • Process payments and deposits
  • Communicate booking confirmations, updates, and customer service responses
  • Improve our website, services, and customer experience
  • Prevent fraud and enhance security
  • Comply with legal obligations and regulatory requirements

3. Sharing of Information

We do not sell your personal information. However, we may share your information with:

Service Providers: Payment processors, IT support, and reservation systems
Insurance Companies: For claims, coverage verification, or incident reporting
Law Enforcement & Legal Authorities: When required by law or to protect our rights
Business Partners: When necessary to fulfill services (e.g., affiliate rental agencies)

All third parties are required to maintain the confidentiality and security of your information.

4. Data Retention

We retain your personal information only for as long as necessary to:

  • Fulfill the purposes outlined in this policy
  • Comply with legal, tax, and regulatory requirements
  • Resolve disputes and enforce agreements

When no longer needed, your information will be securely deleted or anonymized.

5. Data Security

Autotierra implements appropriate technical and organizational security measures to protect your personal information, including:

  • Secure servers and encryption protocols
  • Limited access to personal data
  • Regular monitoring and security assessments

While we strive to protect your data, no system can guarantee absolute security.

6. Cookies and Tracking Technologies

Our website may use cookies and similar technologies to:

  • Enhance user experience
  • Analyze website traffic and performance
  • Store user preferences

You can manage or disable cookies through your browser settings. However, doing so may affect website functionality.

7. Your Privacy Rights

Depending on your location, you may have the right to:

  • Access the personal data we hold about you
  • Request corrections or updates
  • Request deletion of your personal information
  • Object to or restrict certain processing activities
  • Withdraw consent where applicable

To exercise your rights, please contact us using the information below.

8. Third-Party Links

Our website may contain links to third-party websites. Autotierra is not responsible for the privacy practices or content of these external sites. We encourage you to review their privacy policies.

9. Children’s Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from minors. If we become aware of such data, we will take steps to delete it.

10. International Data Transfers

If you access our services from outside the country in which Tierraauto operates, your information may be transferred and processed in jurisdictions with different data protection laws. By using our services, you consent to such transfers.

11. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in legal requirements or business practices. Updates will be posted on this page with a revised effective date.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or how your information is handled, please contact us:

Autotierra
Email: info@autotierra.org
Phone:
Address:

By using Autotierra’s services, you agree to the terms outlined in this Privacy Policy.